What on The Fashion Camp Grid Fashion Camp

Still wondering what the event topics will cover Well here’s just a few speakers and topics we’re expecting!

Attendees Get the latest session Iinfo head to http://grid.fashioncamp.org – for a schedule for the day, with an iphone version

Fashion And Social Network Marketing – Maria Ogneva & Macala Wright

From LA- Maria Ogneva (@themaria) and Macala Wright (@macala) will be speaking on behalf of our firm FashionablyMarketing.Me (@fashmarketing). They will discuss how Independent Fashion Brands (emerging to medium sized) should use social media as part of a strategic online marketing plan to not only generate broader brand awareness, but to drive revenue. will have Images,  need projector!
The session will cover:

• Social Media – what is it and do you need it?
• Social Media — how to use it to build larger brand awareness.
• Social Media & Marketing — is part of a large, more strategic marketing plan. How do you integrate social marketing into that plan?
• Social Media & Communities – how and when to build a fashion community. How do you leverage that community to create brand ambassadors & build awareness?
• Social Media & Web Design – making your site more social.
• And the big question – how do you make monetize social initiatives?

Virtual Fashion, Real Revenue – Shenlei E. Winkler

Virtual fashion? Who cares? You should if you’re a small or indie design house. Learn how virtual worlds can slash development time, cut your sample costs, and help reduce your sample wastes, which reduces your carbon footprint. Add a completely new revenue stream by selling the designs you developed in virtual worlds for your regular line to avatar users in related virtual worlds. Save the planet, reduce your development woes, and make more money….what’s not to like?

Hacking Couture

Their will be two Hacking Couture workshops as part of New York’s  Fashion Bar Camp. On an open source environment the participants will build their Fashion Hacks based on the documented fashion codes.

Within the framework of Italian Fashion, we will translate into garments and/or accessories the brand codes of Gucci and Pucci. During the workshop all the participants are designers for the brand being hacked and are encourage to use, re-use and/or re-mix the code’s DNA.

No preview knowledge on fashion or sewing needed. Open to everyone and free of charge.
Sign up here http://fashioncampny.eventbrite.com/

Gucci Hack
Saturday September 12
3:00-5:00 PM

Pucci Hack
Sunday September 13
3:00-5:00 PM

Take 3: Expanding onling planning… - Atim Oton

Calabar Imports opened in Dec 2003  physically in Brooklyn and online in 2005. In 2010-2011, the store is planning an expansion into the Mid-Atlantic region and also a, Owner, Atim Annette Oton will disclose some of the planned expansion online and offline – over the next 2 years, even in a down economy.
Buying Strategies in a “Down” Market – Atim Otom

How do retail buyers in this economy meet customers at their price-points and look for ways to re-invigorate the customer’s spending patterns? Calabar Imports’ retail buyer discuses some strategies and results.

Atim Oton

Fashion.NYC

The .nyc TLD is coming (like .com and .org but just for New York City) and one of the important names will be fashion.nyc.

What content should be found there? Who should own/control it? What rights should new designers have to be listed on fashion.nyc? What’s appropriate and not? …

Panel: Producing an Indie Fashion ShowSunday, Sept  13th, 11-11:45am, Room 447 Synopsis: Producing a fashion show on a small budget.

- Moderated by: Melissa MacAlpin
- Panel Speakers:
Danielle Fotopoulos, Producer, Wearable Art Fashion Show at Jersey City
Museum Feb 08–
Tom McAlister, Co-producer, Brooklyn Fashion Festival Sept ’09 –
Bonnie Sandy, Brooklyn Fashion Gallery, and Brooklyn Fashion Week- Has produced and participated in Local shows as a designers at venues ranging From brooklyn Museum, 26Federal Plaza,,  BCat, Mnn, Local bars and Clunbs, Gardens Showrooms and Backyards   for over 10 years!

Panel: Life as an Indie Fashion DesignerSunday, Sept  13th, 12-12:45pm, Room 447
- Synopsis: Three to five indie fashion designers to share their experiences about creating and being in business for themselves.

- Moderated by:
Tom McAlister, co-producer, Brooklyn Fashion Festival Sept ’09 — (confirmed).
Danielle Fotopoulos

- Panel Speakers:
Larrisa, http://eminentfash.carbonmade.com/, (via Tom, tentative confirmed)
Bonnie Sandy Demarketplace.com

Fashion And Technology A Look Towards The Future – Bonnie

Fashion 2020 – DeMarketplace is a virtual Incubator that “test theories” relating to all aspect of Creative Enterprise as they relates to “emerging Technology and New media” Join Bonnie Sandy as she leads a discussion that explore concepts as to what and where the indie designer will be,  in 2012 and 2020 and discusses challenges and the ralities experied by her  Virtual Incubator Project!

SOFT CIRCUIT BEGINNERS WORKSHOP & TALK
Sunday, 11:00 am – 1:45 pm
Tracy Gromek & Marcus Pingel

This workshop/talk is for those who are looking to learn about the basics of working with electronics and fabrics. We will focus on materials and how to avoid major pitfalls (i.e., placement, avoiding breakage, washing, power supplies, and prototyping a lot while spending a little). The workshop section will be devoted to creating a soft circuit kick-ass glove that lights up when you high five or make a fist (no soldering necessary). Trust us–it rules and all your friends will be jealous come winter.

WEARABLE TECHNOLOGY CONSULT
Sunday @ 4 pm
Marcus Pingel & Tracy Gromek

Have an idea for a wearable but don’t know where to start? Are you in the middle of creating a fashion tech piece but are stuck on one or many aspects? Join our wearable geeks in a round table discussion of ideas, issues, and solutions